Richard Birt

January 10, 2017


The number one trend I saw in 2016: the collapse of the large compiled files.  In their place: niche data tailored by in market or digital […]
January 2, 2017

Customer Journey Mapping

In 2017, companies must excel at customer journey mapping.  CJM will be the next big thing.  With the collapse of brick and mortar, customers must have […]
January 1, 2017


As excitement builds on the IPO for Snap, I want to see an uncontested pathway to future revenue.  With startups, it is all about torpedos.  Instagram […]
April 3, 2016

Digital Ghost Town

If you spend a fair amount of time in the American Southwest, you can stumble onto many active or deserted ghost towns linked to the rise […]